|Mike founded Online Alchemy in 2002 to create “social AI” and new forms of gameplay online and in virtual worlds. Online Alchemy has developed the ground-breaking Dynemotion People Engine and Otello Social Context Engine based on this AI, and is working on integrating both of these into next-generation online games. Mike has been designing and developing online games since 1994 when he co-founded Archetype Interactive. He was President of Archetype and Lead Designer on Meridian 59, the first 3D massively multiplayer online game (MMOG). In 1997 he co-founded The Big Network (later acquired by eUniverse) and led the design for MyPlace, one of the earliest social networking sites. He has since led designs on SimCity Online, The Sims 2, and Ultima Online at Electronic Arts’ Maxis and Origin studios, prior to founding Online Alchemy.|
Guest Speaker at the following State of Play conferences...